HYXA / Cooperation

Three levels of working together. You choose how deep we go.

Everyone starts at level one. Most move to level two once they see the diagnosis. Level three is for businesses we build with long term.

We would rather earn with you than off you.

Start here

The audit that shows what is really happening in your company.

Most owners feel that something is not working. Pointing at exactly where is much harder. We look at the company from the customer’s perspective, walk their whole path and check what helps the decision and what gets in its way. You get a concrete picture of the situation — no guessing.

1

Snapshot

7–10 days

For companies that know something is wrong but cannot yet name the cause.

We show how the market sees your company, what the customer experiences and where their journey can stall.

  • Mystery shopper: contact by phone, email and web form
  • First impression: website, Google Business profile and social media
  • Analysis of reviews and the comments customers repeat most often
  • The whole buying path walked end to end
  • A report with the 10 areas most in need of improvement
  • A 60-minute call covering the findings and recommendations
OutcomeYou get: a ranked list of what is costing you money right now.
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2

Deep scan

3–4 weeks

For companies that sell, have traffic and customers, but whose results do not match the scale of their activity.

Everything from level one, extended with an analysis of what happens inside the company: processes, the offer, prices, the team and working standards.

  • A difficult-situation test: how the team reacts under pressure
  • Conversations with the people in direct contact with customers
  • A map of processes and the points that slow work down or complicate it
  • A review of the offer, its structure and pricing policy
  • An analysis of team engagement and internal communication
  • A customer journey map with the points where interest is lost
  • A 90-day action plan with named owners and expected impact
OutcomeYou get: the diagnosis, the numbers behind it and the order in which to fix things.
Request this level
3

Reset

3–12 months

For companies that know what needs to change but need a partner to run the whole process.

The audit turns into real change. We work with your team, implement the solutions, train your people and measure the effects step by step.

  • Everything from level two
  • A new offer, pricing logic and sales path
  • Standards, scripts and written instructions
  • Training in marketing, sales, customer service and brand
  • Bonus and commission systems, and delegating responsibility
  • Support in recruiting salespeople, managers and leaders
  • Campaigns planned by HYXA and delivered with specialist partners
  • Monthly measurement against the starting point
OutcomeOutcome: a company that works differently — and a team that understands why.
Request this level

One warning, up front: sometimes the answer is not the market, the team or the budget. Sometimes it is the owner. If you want us to say it out loud, we will — and then we will help you change it.

Pick and mix

Six ways we look at your company from the outside

We agree every test with you in advance. You can pick one, several, or the full set. The sixth we design together — around a problem specific to your company.

01

Incognito customer

We contact your company the way an ordinary customer would — through the form, by phone or in person. We check the response time, the way you communicate, the quality of the questions asked, the follow-up and how the whole conversation goes.

You get: a record of the contact, a transcript and a timeline of the whole customer experience.

02

Demanding customer

We check how the company reacts when a situation goes beyond the standard — a complaint, time pressure or an unusual request. That is when you find out what your team really does when the owner is not watching.

You get: a map of where the standard works well and where improvisation begins.

03

Competitor benchmark

We walk the same buying path at selected competitors — with the same enquiry and at a similar time. Then we set their customer experience against yours.

You get: a comparison of price, response speed, communication, the sales process and the elements worth adopting or improving.

04

The team speaks first

We run structured, confidential conversations with the people who deal with customers and everyday processes. They are often the first to see where the company loses time, customers or energy.

You get: the team’s most important observations and the areas they believe need changing — without attributing anything to named individuals.

05

The lost-customer call

With your consent we contact people who asked for an offer or a quote but did not become customers. We ask what influenced their decision and why they chose another solution.

You get: the real reasons behind lost sales opportunities — with no guesswork.

06

The open sixth — your call

Not every problem fits a ready-made box. Sometimes it is communication between departments. Sometimes a decision that circulates between people for far too long. Sometimes a process nobody questions any more, because “it has always been done this way”. You name the subject. We design the way to examine it properly.

You get: a test built around your question and concrete conclusions you can base a decision on.

It goes straight into your brief and is treated as confidential from the start of our work together.

We look for gaps in the system, not for someone to dismiss. Recordings stay with you and are covered by the NDA.

Not sure where to start?

Answer the six questions in the brief. On that basis we will point to the level that makes sense for your company. And if we decide you do not need one at all, we will say so plainly.

Fill in the brief
Connections

We also open doors — not just fix what is behind them.

Sometimes the greatest value is not another change inside the company, but the right person, partner, market or opportunity you simply had no access to before.

Entering new markets

Research, adapting the offer and communication to the local customer, first contacts and a realistic market-entry plan — in Poland, the UK, Europe, the UAE and other directions.

Sales and partner network

We help find the right partners, distributors and sources of referrals, and build a model of cooperation that is worth something to both sides.

Cooperation between companies

We connect companies wherever a joint project, campaign, supply arrangement or referral can create new value for both sides.

Grants and development funding

We help put the idea, the business model, the numbers and the documentation in order — and where specialist handling is needed, we connect you with the right experts.

A community, not a client list

We build relationships that do not end with the project. Referrals, meetings and a network of contacts mean the companies we meet can, in time, create value for one another too.

Expansion of the offer

We look for new products and services you could offer your existing customers — we design them, price them, test them and help bring them to market.

Ways of working

Three ways of being paid. Each matched to the character of the project.

Not every project should be settled the same way. We can work on a classic model, tie part of our fee to the result, or take an equity stake. The terms, the scope and the way we measure are agreed before we start — clearly and in writing.

Option 1

Paid for the work and the hours

The simplest model. We agree the scope, the rate and what is to be delivered. It works well for audits, workshops, training, strategy and defined project tasks.

  • A clear hourly, daily or project rate
  • A quote before we start
  • A transparent log of the work done
  • A clearly defined scope and schedule
Fill in the brief
Option 2

Payment tied to the result

First we establish the starting point and how it will be measured. Then we implement the changes, and part of our fee depends on the agreed improvement. If the result does not appear, neither does the fee for it.

  • A starting point agreed before we begin
  • Payment tied to improvement, not to turnover
  • A defined period and a cap on the fee
  • Transparent reporting on both sides
  • The measurement method agreed before the work starts
Option 3

Payment in equity

We reserve this model for companies in which we see potential and want to commit long term. Part of the fee can be replaced by a minority stake. Then we are not just an adviser on a single project — we have a shared interest in building the company’s value.

  • A minority stake defined by contract
  • A clear scope of our involvement
  • Vesting tied to agreed terms or milestones
  • Exit terms agreed from the outset
Option 4

Start-ups

Our favourite moment is the one where everything can still be built properly, from the ground up. Brand, offer, first customers, sales, processes and first hires — in a start-up all of these appear almost at once. That is why we can get involved from the very beginning and build them as one system, instead of repairing each of them separately a few years later. On selected projects we work for a lower fee combined with an agreed stake, which makes our interest simple: the value of our work grows when the company grows.

  • Brand and positioning from scratch
  • The offer and the first sales path
  • First processes and standards
  • Support in building the team
  • Access to our network of partners and contacts
  • Long-term support as you grow
Tell us about the idea

The rules are simple. Result-based and equity models are agreed individually, and all terms are written down before the work starts. For equity arrangements and more complex settlements the documentation is prepared by specialists, and each side has the opportunity for independent legal and accounting review. Clear rules first. Then the work. No surprises along the way.

NDA

Your innovation stays in your company.

Every project starts with a mutual NDA. Solutions are designed individually for your business — not copied from the last client and not sold onwards to your competitor. The exclusivity clause, and how long it runs, is written into the contract, alongside the cooperation model.

Mutual NDA before we start

Signed before the first working session, covering numbers, plans, processes and people.

Individually designed solutions

Built for your market, your margins and your team — not adapted from someone else's playbook.

Exclusivity written into the contract

Where it matters, we agree not to reuse a solution in your sector for an agreed period.

It cuts both ways

When we are paid in profit share or equity, the same confidentiality protects the value we build together.

Contract wording is prepared with your lawyer. We are not a law firm and we will always tell you to have the agreement reviewed before signing.

Straight talk

What we do — and what we honestly pass on

We are not an agency that does everything. We diagnose, plan, teach and supervise quality. Execution in specialist areas goes to partners we trust, and we tell you what it costs.

We do this ourselves

  • Three-level business audit, incognito and demanding-customer tests
  • Brand perception research and repositioning
  • Offer architecture, pricing logic and sales paths
  • Website and customer-experience audits
  • Process design, standards, scripts and instructions
  • Training: marketing basics, sales, service and brand
  • Engagement, bonus, commission and delegation systems
  • Support in recruiting salespeople, managers and leaders
  • Campaign planning, PR direction and results monitoring
  • Google Business set-up and the review system

This we hand to specialists

  • SEO and technical positioning
  • Day-to-day running of social media profiles
  • Large-scale media buying
  • Bookkeeping, legal and tax advice
  • Software development beyond websites and shops

We recommend the partner, agree the brief, check the work and stay responsible for the result in front of you. No hidden mark-up, no quiet commissions you do not know about.

Not sure which level fits?

Write one sentence about what is not working. We will tell you honestly whether it is a level one problem or a level three opportunity.

How we price it, and what we expect back

We work on the outcome, on the people and on the processes — not on however many hours it looks like from the outside. That work is paid for on clear, written terms: a rate, a share of the result, or equity. Whichever we agree, you know the number before we start and it does not move afterwards.

In return we give 100% of ourselves — and 200% when the situation calls for it. What we ask for is the same standard back: decisions made on time, access to real numbers, and a partner who treats this as a project, not as a favour to be renegotiated later.

Let's talk

Let's create something extraordinary together.

Studio

Southampton, Hampshire, United Kingdom

Areas served

United Kingdom · United Arab Emirates

If we can start straight away — we will say so. If we need time — we will say that too. First let us check whether we are a good fit for each other.

Fill out the form and we will get back to you as soon as possible. A sentence about what is not working is enough to start.

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